Insights

Insights

Insights on innovation. We look at innovation wherever it comes from… startups, corporations and independent inventors. Our articles examine all angles of innovation, from concept to development to go-to-market, growth and scaling. We draw insights on how to apply learnings to your own organization and occasionally share things that Boom Factor has been working on as well. Hope you enjoy and hope to hear from you as well

Insights on innovation. We look at innovation wherever it comes from… startups, corporations and independent inventors. Our articles examine all angles of innovation, from concept to development to go-to-market, growth and scaling. We draw insights on how to apply learnings to your own organization and occasionally share things that Boom Factor has been working on as well. Hope you enjoy and hope to hear from you as well!

Fueling the Organic Growth Cycle for Web Produc...
Growing a vast customer base for an online product is a complex process that encompasses marketing, product development, and luck. However, it is possible to st...
Boom Factor Helps Design TiVo’s Revolutio...
To much fanfare and critical acclaim, TiVo announced last week its new Premiere DVR that features a ground-breaking user interface. I’m very happy to say...
NBC Winter Olympics Information Displays
Watching the winter Olympics this year, I took note of the great use of information overlays by NBC. Overall I have been impressed with their sparing use of gra...
Preview of Nokia’s New Symbian 4 OS
Nokia has started circulating specifications and previews of its new Symbian^4 OS interface and interaction design (via Symbian.org). Some notable improvements...
Interview with Netvibes’ CEO, Freddy Mini
I had the opportunity to speak with Netvibes’ CEO, Freddy Mini, as a follow-up to our original article on the company’s RSS reader. In our interview...
Toward an Integrated Approach to Product Strate...
In part 1 and part 2 of this series, I explored synergies that exist between product development and user experience design as well as how the two fields fail t...
Eyetracking: Is It Worth It
Jim Ross posted an excellent article on UX Matters describing the good and bad of eye tracking studies, entitled Eyetracking: Is It Worth It. Ross clearly itemi...
Toward an Integrated Approach to Product Strate...
In part 1 of this series, I explored synergies between product development and user experience design. In this part, I write about how product development and u...
Toward an Integrated Approach to Product Strate...
Product development and user experience design are two fields that should, but rarely, collaborate effectively to design and define products that consumers will...
Web Squared: What It Means for Product Design
It has been five years since John Battelle and Tim O’Reilly launched their Web 2.0 Conference. The Web has changed immensely in that short period. Since 2004, w...
Ratings by Communities Are Skewed—Now What?
Many online and mobile applications rely on ratings and reviews from their communities to provide wisdom for their remaining users. Services such as Yelp, Amazo...
U.S. Postal Services Launches Virtual Box Simul...
The United States Postal Service recently launched an augmented reality application (originally on prioritymail.com but no longer available) that simulates a vi...
Paint Me a Picture: Empowering the Consumer
When people consider buying anything, whether it be clothes, a gadget, or home, they often spend a lot of time comparison shopping and trying to gather informat...
BBC Online Shares Its Usability and Accessibili...
Jonathan Hassell of BBC online shared a presentation on the challenges and methodologies of the company’s Usability & Accessibility team. The short pr...
The Evolution and Future of Web 2.0
John Battelle and Tim O’Reilly recently published a fascinating white paper on the evolution of the Web (PDF). The report, titled Web Squared: Web 2.0 Five Year...
Most Important Feature in a Web Browsing Device
Earlier this month Nokia Conversations posted a poll for the most important feature in a web browsing device and the results are in from 461 respondents. No sur...
Fly Lufthansa Home Screen
A Walk Through of Lufthansa’s Touch Scree...
I flew on Lufthansa during a recent trip to Europe. Not only was it one of the nicest flying experiences that I have ever had, but it also turned out to be an o...
Netflix Experience on Multiple Devices
The Many Things Netflix Has Done Right
Netflix has been a trend-setter since it first entered the DVD rental scene with its big red envelopes in 1999. Since then, it has continued to push the envelop...
And how is one to sit on this contraption?
Oops Award for Bad Product Design 2009
This year’s batch of nominees for the Oops Award for Bad Product Design are truly exemplary. I highly encourage the reader to feast your eyes on some of t...